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KangoMedia Blog

What you need to know to get results from your website and online marketing.

Does a Construction Company Really Need A Website?

We all know that having a website is important for businesses of all sizes, but does a construction company really need one?  YES! Unequivocally, undoubtedly, yes.   Having a website is not only crucial for marketing and promoting your business, but it's also an essential tool for staying connected with your clients and subcontractors.  You make […]
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Should I Have a Website for My Trucking Business?

As a truck driver, owner-operator, or logistics professional, you know the importance of staying connected. A website offers you an online presence and a platform to showcase your services and industry experience all in one place. A Google listing only tells customers so much. We know from experience that having a website connected to your […]
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How Much Does It Cost to Hire a Web Designer?

Building a website these days can be done by anyone who can flip a switch and turn on a computer. There are many website builder programs out there that use drag-and-drop. Technology has made it so that you can build a website if you click a mouse button. But do you know what you are […]
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How to Find the Right Web Designer For You

You're ready to start building a website for your business, but maybe you've never actually built a website before. A quality website takes time, skill, and knowledge to ensure it is designed to attract visitors and convert them into clients. When you go to a website and the content, design, or layout of the site […]
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What is Google My Business, and Why is it Important for Local SEO?

Are you a growing business looking for ways to amp up your SEO? Have you considered Google My Business but weren’t sure what it was all about? Google My Business is a highly-valuable tool that is essential to local businesses to get their name on the map in their community.  More consumers are relying on […]
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How to Drive Traffic to Your Website in 2021

You've built a new website, and now the wait for clients to visit your site begins. However, you check the analytics every month and notice that your site doesn't seem to get as many visitors as you would hope.  The good news is that getting more traffic to your site is not in the realm […]
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Why Is My Website Not Generating Leads?

We’ve all heard that SEO is the way to generate more leads and bump your website’s search rankings, but how? Maybe you are familiar with the term SEO, but you’re realizing optimizing your website for search may sound so easy to do — but it’s actually quite complicated.  Lead generation is one of the primary […]
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Making Your Website Fit Into Your Marketing Strategy

Having a competent, engaging and eye-catching website is your best strategy to generate more leads and to see those leads become real sales. Your website is your greatest marketing tool, but like most tools, you need to know how to use it to get the most out of it.  Here are 5 tips to help […]
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Should I DIY My Website?

Buyer behavior has changed a lot since early 2020. More and more consumers are going online to shop to fulfill the vast majority of their needs. The online business boom has its advantages if you have a proper website and keep it optimized to get the most out of it that you can.  Creating a […]
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Why Use WordPress For My Business' Website?

There is a pretty good chance you’ve already browsed several WordPress-powered websites just searching the internet today. Over 74 million websites use WordPress to post new content to their pages every SECOND.  If that statistic wasn’t impressive enough, WordPress also powers 27% of all websites on the internet. Being that they are the most popular […]
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Why You Need an SEO-Friendly Website

Having a website without a way for customers to find you is quite counterproductive, so making sure your website is built to be SEO-friendly is — by far — one of the best avenues for new and potential customers to find you in the vastness of the internet. Content is key, but that key needs […]
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Essential Components Your Restaurant Website Should Have

Restaurant websites can be excellent tools that help drive traffic to your business. However, you can’t just throw up any old website and expect to see positive returns.  A great website should have certain essential components for it to drive traffic to your business effectively. If you leave something out, or if your site isn’t […]
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